What is a cookie?
A cookie is a text file that is placed on your IT equipment (e.g. computer, smartphone, tablet) when you visit a website. The website stores information in this text file that is read and used for referrals to social media, statistics and analysis the next time you visit the website. A cookie is a passive file that neither collects information on your computer nor spreads viruses and other malicious programs.
There are different types of cookies:
- Session cookies are only stored on your IT equipment as long as you have your browser open, and do not collect personal data.
- Persistent cookies are stored on your IT equipment for an extended period, and when you return to a website, the cookie is typically renewed completely automatically.
- Third-party cookies from parties other than the one who owns the website are also stored on your IT equipment for use, among other things, in analysis and statistics tools.
What happens if I accept cookies?
If you accept cookies, the following cookies will automatically be placed on your IT equipment when you visit our website:
Google’s Double Click Bid Manager puts 2 double-click tracking cookies on your IT equipment (third-party cookies):
One cookie is used to track conversions (clicks to shopping cart and sales) on the website and gives Knuthenborg information about conversions obtained through display marketing (your click on Knuthenborg advertisements on the Internet).
The second cookie creates a list of information (not personally sensitive) used for ad-retargeting of website visitors
Click cookies are stored for 30 days and impressions cookies are stored for 7 days.
Specifically for Facebook Pixels:
There is also a Facebook pixel on the website, which tracks visitors to the website, the contents of their shopping carts and sales from the website. This information is collected for the purposes of targeting our ads.
Data from Facebook Pixels can be stored for up to 180 days but is typically stored for only 30 days.
When you use the website, a session cookie will be set, which is necessary for the website to function optimally. This cookie does not collect any personal data about you and will be deleted when you close your browser. In addition to this, cookies will not be placed on your IT equipment if you do not consent to it.
How do I remove or avoid cookies?
You can find help to remove cookies from your IT equipment by clicking through to one of the following links. Select the link that matches the Internet browser you are using and follow the instructions.
All Danish websites are obligated to have a cookies policy with information about which cookies are obtained, the purpose of these, and when cookies are deleted. The information must comply with the “Executive Order on Information and Consent Required in Case of Storing and Accessing Information in End-User Terminal Equipment” (“Cookie Order”).
If you have any questions about cookies, please feel free to contact us.
Owner and contact information:
Tel.: +45 54 78 80 89